Clinical photography is a powerful, visual tool that provides valuable case information to the clinicians and their staff, while enhancing patient sense of value and understanding of treatment. Dr.Paresh Patel explains the importance of Clinical Photography to Doctors, both from a clinical and marketing perspective. He discusses techniques and shares tips to show case their work, market services, communicate with the lab and professionally connect with colleagues. He also outlines the steps required to achieve the perfect portrait photograph; including making the critical choice of a black or white background. He provides a checklist of setting and equipment needed for intraoral photography. Finally, Dr. Patel, shares applicable tips to market dental practice, using stylistic photography.