Dr. DiTolla’s Clinical Tips – Smile Reminder™
Chairside Magazine: Volume 8, Issue 1
FREE $10 STARBUCKS GIFT CARD! Yep, that is all it took to get me to take the online demo of Smile Reminder™. Once a month I am asked to fill out an online survey for which the soliciting company will send me a $5 check. Don’t bother; I don’t want to walk it over to the bank. But a $10 Starbucks gift card? One of my staff members goes to one of their drive-thru locations every day on her way to work — well played, Smile Reminder! What started off as a demo turned into a purchase just 10 minutes later when I saw the platform’s mind-boggling suite of features, which address everything from reducing no-shows with messaging and filling late cancellations, to sending targeted email campaigns based on patient surveys and giving dentists and staff the ability to record custom video birthday greetings that get sent to patients. You can even track your online reputation by finding positive and negative reviews, as well as invite patients to write reviews and post them to the sites where your online reputation needs a boost. The electronic “recare” feature alone pays for the service because it automatically contacts patients who don’t have an appointment and are past their recall frequency, pulling the data from your practice management software. We use Henry Schein’s Dentrix®, and the front office loves that it shows a live update of each patient’s pre-approved CareCredit amount. The Smile Reminder fixed price guarantee is also a refreshing approach I wish others would take. The dentists who signed up for Smile Reminder years ago are still paying the same price today. I like knowing what my monthly flat fee will always be and that there will not be any surprises down the road. I left out about 50 other functions where this powerful software also shines. Yes, you have my permission to put down the magazine and go get your Starbucks gift card. Go to http://tinyurl.com/smilereminder.